The most expensive thing you will ever spend is your attention! The whole world is crying out for this most precious resource right now, seeking to commoditize you and sell your attention to the highest bidder.

Be careful of this sticky web (pun intended!). Much of the content on the internet is designed to pull you away from deep work, and keep your attention flitting from one thing to the next in an endless scroll.

Keep your focus on the things that matter. The work that you are producing is important and worthy of attention - beginning with yours!